Give the definition to the following words:

Brand -

Identity -

Logotype -

Promotion -

Brand - a name, term, design, symbol, or other feature that identifies a product or service and differentiates it from others.

Identity - the set of characteristics that define a person, organization, or entity and distinguish it from others.

Logotype - a graphic representation or symbol of a company name, trademark, abbreviation, etc., often uniquely designed for ready recognition.

Promotion - the act of promoting or publicizing a product, service, or event in order to increase its sales or public awareness.